NEXTIE OEM Business —— Empowering Global Cycling Brands with Professional Carbon Wheel Customization
I. A Carbon Brand Born from Passion
NEXTIE’s story began in Xiamen, China, in 2013. A group of avid cyclists based on the southeastern coast of China shared a simple yet ambitious vision — to bring cutting-edge carbon fiber technology to riders worldwide at an accessible price point. The brand name “NEXTIE” itself embodies the concept of the “Next Generation,” reflecting a relentless pursuit of next-level cycling technology.
Over the past decade, NEXTIE has evolved from its very first product, the 26-inch, 90mm-wide carbon fat bike rim “Wild Dragon,” into a rising force recognized across the global cycling community. Today, NEXTIE products are distributed across all six continents. By adhering to a core R&D philosophy of lightweight construction, high strength, and high performance, the company has firmly established its position in the professional carbon fiber bicycle components sector.
II. A Systematic OEM Business Framework
While the in-house brand serves as NEXTIE’s direct interface with consumers, the OEM/ODM business forms the cornerstone of its ability to empower industry partners. As a company possessing both its own brand and comprehensive OEM/ODM manufacturing capabilities, NEXTIE operates a robust production and customization system. Its OEM service extends far beyond simple badge engineering; it constitutes a full-chain service system encompassing design and development, mold manufacturing, carbon fiber molding, quality inspection, and global logistics.
2.1 A Complete Path from Concept to Mass Production
NEXTIE’s OEM service enables clients to engage from the earliest product concept stage. Clients may submit preliminary design ideas, after which NEXTIE’s technical team engages in thorough discussions to assess feasibility, identifies the optimal solution, and produces 3D models for client confirmation before proceeding to mold fabrication and sample production. This mechanism allows OEM clients to transform creative concepts into production-ready products with minimal trial costs.
2.2 Deep Customization, Not Just Labeling
NEXTIE’s OEM service offers an extensive range of customization possibilities. Clients can tailor rim widths, paint finishes and graphics, brand logos, and spoke lacing patterns to align precisely with their brand identity and target market requirements, achieving true multi-level coverage spanning inpidual riding needs to professional team racing demands. For hub configurations, NEXTIE provides world-class options including DT Swiss 350/240/180 EXP and Industry Nine Hydra, alongside its own Rollingstar hubs, paired with Sapim spokes or carbon fiber spokes — delivering highly flexible combination solutions.
2.3 A Product Portfolio Covering All Categories
NEXTIE’s OEM product line spans multiple disciplines, including MTB, Road, Gravel, and FatBike, featuring an extensive range of carbon rims and complete wheelsets. Whether the requirement is for ultra-lightweight wheelsets designed for XC racing, high-strength wheelsets built to endure Enduro and Downhill riding, or versatile wheelsets tailored for all-terrain Gravel riding, NEXTIE provides precisely matched custom solutions.
III. Core OEM Competitiveness Driven by Technological Innovation
3.1 Advanced Materials and Precision Craftsmanship
In terms of carbon fiber material selection, NEXTIE makes extensive use of Japan’s Toray T700, T800, and even T1100 aerospace-grade carbon fibers, combined with M46J high-modulus carbon fiber to further enhance wheel stiffness and lateral rigidity. Through proprietary carbon fiber layup processes and mold design, NEXTIE achieves an exceptional balance of strength, toughness, and weight control. For instance, the runout precision of the Premium Edition road carbon rim is strictly controlled to within 0.2mm, attaining an industry-leading standard of accuracy.
3.2 Continuous Iterative Innovation Capability
A look at the innovation timeline underscores NEXTIE’s sustained momentum: the world’s first carbon fat bike rim, the Wild Dragon, in 2013; early adoption of the hookless rim standard in 2014; asymmetric carbon rims in 2015; and the successful development of China’s first 36-inch carbon bicycle rim in 2021, earning UCI (Union Cycliste Internationale) certification in the same year. These milestone innovations not only attest to NEXTIE’s own brand evolution but also provide OEM clients with a steady pipeline of technical reserves and distinct competitive differentiation.
3.3 ASP Single-Point Reinforcement Technology
In recent years, NEXTIE has continued to introduce groundbreaking technologies. The Alpha 55-A rim, designed for top-tier road wheelsets, features Advanced Single-Point (ASP) reinforcement technology at each spoke hole and valve hole. This achieves extreme lightweight construction (only 245g) while optimizing mass distribution along the rim edge to increase rotational inertia, thereby enhancing dynamic balance and aerodynamic performance. These cutting-edge technological achievements are equally applicable to OEM clients’ product development initiatives.
IV. Rigorous Quality Control and International Certifications
The dependability of an OEM business is largely defined by its quality management system. NEXTIE has established a comprehensive quality control framework with stringent standards applied at every stage — from raw material inspection and in-process control to finished product testing. In impact strength tests, NEXTIE’s Alpha carbon rims recorded a result of 100 Joules, far exceeding the UCI-mandated strength standard for road bicycle rims and approaching ASTM classification condition 3 strength levels.
In terms of certifications, NEXTIE received UCI wheel certification in both 2021 and 2025, while also holding certifications from SGS and other industry and production system authorities. This provides authoritative endorsement for OEM clients’ products to enter professional races and international markets.
V. Made in Xiamen, Delivered Globally
NEXTIE’s headquarters is situated along Xinglin Bay in Xiamen, China. Capitalizing on Xiamen’s robust carbon fiber industrial cluster, the company maintains deep cooperative relationships with multiple local production facilities, forming a complete industrial chain from raw material supply to finished product manufacturing. All custom rims are manufactured in Xiamen, ensuring direct oversight of both quality and delivery timelines. In terms of market coverage, NEXTIE operates a global distribution network and international warehousing services, with key markets spanning Europe, North America, Asia-Pacific, and South Africa.
VI. Who Should Choose NEXTIE’s OEM Service
NEXTIE’s OEM service is ideally suited for the following categories of partners:
• Bicycle brands seeking to expand their product lines with high-quality carbon wheelsets but lacking in-house R&D and manufacturing capabilities;
• Wheel brands and custom wheel studios aiming to launch their own branded custom wheelset series;
• Professional teams and race organizers requiring bulk customization of race-ready wheelsets that meet competition specifications;
• Channel distributors looking to capture specific regional markets with differentiated product offerings.
NEXTIE upholds a customer-centric service philosophy in all OEM partnerships: “We want you to feel completely confident that your payment will result in products that fully meet your expectations. Should any issue arise, we will work with you immediately to resolve it.” This commitment to honoring its word is the very foundation of the trust that NEXTIE has earned from partners worldwide.
For brands and teams exploring carbon fiber wheelset OEM partnerships, NEXTIE stands as a dependable collaborator — one that combines profound technical expertise, enduring innovative vitality, and a truly global vision.